ABOUT LIFE EASY

A holding company with one promise.

Life Easy LLC is a holding company that builds and owns ventures, each designed to make one part of life easier. Every company keeps its own name, market and language, and every one of them answers to the same promise.

Native to every market

Each venture is built for its own people and language, written natively, never translated word for word.

Proof before promises

No claim goes out without a named source or a working feature behind it. We build, verify, then advertise.

Built to last

We build companies to keep and grow, sharing what works across the group so each new venture starts stronger.

FOUNDER

Mohammed Baraa Reda

Founder & CEO, Life Easy LLC

An economist with a long career in management consulting and organizational excellence, now building companies that make life easier.

Mohammed Baraa Reda is an economist by training. He holds a B.Sc. and a Master’s in Economics, and is completing a PhD on e-commerce and foreign trade.

He spent a long career in management consulting and organizational excellence, including EFQM excellence models and awards, and is a licensed Innovation360 practitioner.

He is the author of Chase Your First $: From Idea to First Dollar, and founded Life Easy LLC in Arizona to build companies that make life easier.